On-Hold Marketing president Jeff McNeal is honored by the distinction of being included in the dedication of the Third Edition of Guerrilla Marketing - available now.
WE TRY NOT TO PUT OUR CALLERS ON HOLD
We applaud your efforts. We dont encourage our clients to put people on hold either. But there are legitimate reasons why your callers are put on hold, every day. Many callers prefer to wait a few moments if their intended party is busy or on another extension. Perhaps the caller needs information that has to be looked up, or they wish to wait while their party is paged... You need never be ashamed for placing a caller on hold when you employ On Hold Marketing.
WHY HIRE PROFESSIONALS TO MAKE OUR TAPES?
Legal issues aside, we have the skills, the tools and the know-how to inspire caller confidence. No one should take a chance with their business identity unless they have the experience and resources to deliver recordings of the highest quality and presence. After all, your business is, quite literally, on the line.
Since 1978 we have been providing major market copy writing and broadcast audio production, making us one of the most experienced, trusted, reliable and proven audio production houses in the country today. As for quality, we hope that you'll compare our services and sound to the competition. Even then, if you're not completely thrilled with our service or recordings, you don't pay. If you can think of a more fair way to approach new customers, please let us know. We're always open to new ideas...
HOW CAN WE JUSTIFY THE EXPENSE?
On-Hold Marketing, like any kind of marketing, is an investment, not an expense. Besides, like all advertising your company engages in, the modest cost of our service is tax deductible! Youll find that On-Hold Marketing will pay for itself many times over, by building customer loyalty, decreasing hang-ups and promoting a higher awareness of your products and services. On-Hold Marketing will also inspire customer confidence in your business. More and more, smart companies are utilizing this unique self-promotional tool. Think of your On-Hold Marketing System as a personal attendant that takes care of your customers when you cant. The bottom line? We're in business to help increase your profits. Perhaps that's why over 95% of our customers remain with us year after year. On-Hold Marketing really works when implemented properly. And we do it right.
Our full service includes on site music licensing, complimentary use of state-of-the-art digital playback equipment, script writing, professional voice recording and background music selected from our in-house library of over one thousand fully orchestrated themes produced by the same composers who record music used by the motion picture and television industries.
WHAT ARE MUSIC LICENSING FEES?
The commercial use or rebroadcast of copyrighted material (even the radio on hold) requires the payment of royalties to a third party such as ASCAP or BMI. In this way, the composers of the work receive their royalties. The music we provide is licensed on your behalf through On-Hold Marketing Systems directly from the publishers that create them and there are no additional music license fees required for you to pay. The licensing is included in our small monthly fee.
WHAT KIND OF EQUIPMENT DO WE NEED?
All you need is a telephone! We provide everything else; digital playback equipment, easy installation instructions and a nationwide 800 number to call if you need assistance. If you have a standard business telephone system with a KSU, you'll need music on hold (MOH) capabilites. If you just have a single or two line telephone, we offer an exciting new product that will provide you with high quality MOH capabilites. Our service is complete and there are no installation fees or hidden charges.
OKAY, BUT WHAT'S THE BOTTOM LINE?
We feel confident that we truly offer our customers the greatest value for their marketing investment by generating results. But don't just take our word for that. We wouldn't expect you to. See what our customers have to say. Our rates are comparable to what you'd pay for the cost of music licensing alone -- and we don't require you to pay for expensive equipment, either. The actual costs are determined by the service option you select, but start as low as $39 a month! For the whole story, just zip yourself over to our Rates and Options page. Or better yet, to receive a personal quote by fax or email to fill your specific needs, simply fill out our Quickstart order form for a custom bid based on your criterion. Remember this important fact: The net cost of our service, if implemented properly, will be negligible, since our programming is intended to increase your profits by promoting a higher awareness of your products or services. On-Hold Marketing is an investment that truly pays for itself and then some.
ARE WE LOCKED INTO A LONG COMMITMENT?
Not at all. We don't do business that way. Evaluate our services risk-free for 30 days with no obligation. The only way to determine the true quality and value of our service is to try it for yourself. Then, subscribe only for as long as our service produces the desired results. No hassles, no lengthy committments. Fair enough?
SOUNDS GREAT! HOW DO WE GET STARTED?
Simply fill out and return our Quickstart order form and well have your system delivered with a generic recording to get you started in just three business days from the time we receive payment from your VISA or MasterCard. A bit longer if you're paying by company check. At the same time, well contact you for custom scripting information. Our writing staff will then produce a custom script and fax it to you within 24 hours for review. Once you give us the nod, well record and ship your custom tape within 48 hours. Its that easy! If you belong to a large corporate or service organization, we'll custom design a unique on hold program just for you! Click on the California Association of Nurserymen logo (above right) to see what we mean!
STILL HAVE QUESTIONS? Check our On-Hold Marketing Systems® FAQ page, or call:
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